Building confidence in woman one dress at a time.


Mrs. Dianne Garner started a small pageant and prom boutique over 23 years ago without knowing what the future would hold. The Clothes line, located in Magee, Mississippi quickly became a popular store for pageant girls and title holders throughout the state.

Many years later, as she prepared to make a personal move to Hattiesburg, she began to embark on a larger journey. At that time Occasions came to life. Many things have changed about the pageant world since Occasions opened in 2005; however, the core values of what she started her business with have not. Mrs. Garner genuinely believes that great moments in our lives should not be complicated, but instead they should feed our spirits making them stronger and deeper. It is that belief, along with a personal approach, and never failing push for excellence with every customer that has made Occasions a staple in the south. She not only wants the best for her customers as they experience many rites of passage in their lives, but most importantly will strive to make it a comfortable life long memory.

Though out the years, Mrs. Garner has helped many young women achieve the title or recognition that they were looking for; beauty queen at the local high school, Distinguished Young Woman, Homecoming Queen, or even Miss Mississippi. However, it is not just the title that she reflects upon, but the opportunity, composure, and confidence that is gained by these young women that stands out in her mind.

Mrs. Dianne has said many times that in life it makes a difference when you love your job and truly enjoy it. It is the love that one cannot fake, and it is the love that her girls feel.

Ext, 4356 Lincoln Rd, Hattiesburg, MS 39402, USA